Qualitative Research that’s insightful, fast and affordable.
We will discuss your objectives and recommend the most time-efficient and cost-effective methodology to meet your needs.
Our full-service approach, in addition to professionally moderating the research ourselves, includes full research proposal, recruitment, coordination, discussion guide, incentives, stimulus materials, videotaping and debrief with key verbatims.
Available Exploratory and Evaluative Qualitative Research methodologies include:
- Focus groups
- Ethnography
- Vox Pops/Street Interviews
- One-On-Ones/In-Depth Interviews
- Concept development
- Deprivation Research
Deliverable:
Debrief presentation of actionable diagnostic insights.
Who will benefit?
Clients seeking to understand their target audience’s needs, motivations and values.
Contact Us for a discussion of your needs and a custom quote.