Engage your employees in your newly-minted Brand Strategy and start brand building from the inside out.
You have your newly-minted Brand Strategy: Future Brand Essence, Brand Vision, Mission Statement and an Action Plan. Now what?
A great brand is built from the inside out, so it’s important that your company or group feels ownership of it and is fully committed to it.
First avoid the temptation to simply send your employees an email or a deck and assume that everyone will instantly align with your thinking. It won’t happen because many of them were not part of the Brand Strategy development process, so they won’t feel any “ownership” of the Brand and its future.
We will engage your employees in groups of up to 20 people in hour-long BrandSharing™ workshop sessions to get their enthusiastic “buy-in” to the new Brand Strategy to help them align their attitudes and behaviors with the new direction.
Mini-workshops that generate enthusiastic “buy-in” from your entire team on the your new Brand Strategy.
Who will benefit?
Companies/divisions who want their employees to feel a strong sense of ownership for the new Brand Strategy.
Contact Us for a discussion of your needs and a custom quote.